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SM City East Ortigas Opens New East Wing: Food, Art, and Play in One Vibrant Hub

From global bites and steaming hot pot to bold mural backdrops and barkada game nights, this East-side hub is built for every kind of hangout.

Foodies, art lovers, and gamers — this new hangout spot in the EAST has something for every squad.

From Neapolitan pizza and Okinawan steak to billiards showdowns and art-filled corners, the new East Wing at SM City East Ortigas is more than just a foodie playground — it’s a vibrant hangout spot. Whether you’re a foodie chasing global flavors, an art enthusiast hunting for Instagram-worthy backdrops, or gamers up for friendly matches at the Game Park, this East-side destination brings together passions in one stylish space.

For the Art Squads: The Glow-Up by Kiefsix

Adding to the cool factor? Manila-based illustrator and creative director Kiefsix (Kiefer Indiongco) transformed blank walls into massive, colorful murals. His basketball-inspired, bold designs turn the East Wing into an open gallery, making it as much an art crawl as a hangout hub. And with EYO, a fun, sun-inspired character also designed by Kiefsix, visitors get a playful guide through the space — always selfie-ready and Insta-friendly.

For the Foodies: A Passport of Flavors

The East Wing lineup reads like a culinary world tour:

Paris Baguette – Bakery brand from South Korea serving pastries and cakes.

Hoshino Coffee – Signature hand-dripped coffee and soufflé pancakes from Japan.

Du Hsiao Yueh – Taiwan’s iconic Dan Zai noodles.

Jiangnan Hot Pot and Grill – Authentic Chinese broths, meats, and sauces made for sharing.

Rossopomodoro – Neapolitan pizza and pasta straight from Italy.

Yappari Steak – Black Angus beef grilled on lava stones from Mount Fuji in Okinawa, Japan. Nanyang – Singaporean staples like laksa and kaya toast.

Eat Pizza – Giant K-style pizza slices made for photos.

Kenangan Coffee & Zus Coffee – Bold brews from Indonesia and Malaysia.

BEBANG’s Halo-Halo – Fifteen playful takes on the Filipino classic.

And that’s not the full spread — you’ll also find crowd-pleasers like Sumo Niku, Pancake House, Mesa, French Baker, Super Bowl of China, Yummy Mala Pot, Yococo, Coco Fresh, Smashing Lemon, NYFD Fries, Gang Gang Chicken, and more. Basically, it’s your foodie passport without ever leaving Pasig City.

SM City East Ortigas Opens New East Wing: Food, Art, and Play in One Vibrant Hub

For the Gamers: Chill + Play at the Game Park

If your squad is equal parts foodie and gamer, the East Wing Foodcourt + Game Park is your sweet spot. After fiery Thai plates from Thaiwadee, ramen bowls from Buchiton, or K-cravings from Seoul Yummy, head to the Game Park to unwind with billiards, darts, or karaoke. It’s the ultimate fusion of dining and play — a barkada bonding formula that works every time.

And yes, other Food court staples also join the party: Sizzling Plate, Dingers, TEXMEX, Hey Fried Rice, Lechon Belly Kitchen, Potato Corner, Kohi Manju, Barcada and more.

SM City East Ortigas Opens New East Wing: Food, Art, and Play in One Vibrant Hub

Why It’s the Spot for Every Squad

Here’s the thing: the East Wing isn’t just about food — it’s about making memories across passions. Coffee runs, mural selfies, barkada hotpot nights, or game-time showdowns — it’s the kind of place that adapts to your vibe. And with EYO around to brighten every visit, the East Wing becomes the go-to hub for every squad in the East.

Ready to Hangout Here? Snap your mural selfies, discover your next foodie obsession, hit your game streak, and let EYO show you the brighter side of the East.

SM City East Ortigas – East Wing • Follow along: #HangoutHereAtSMEast | #HangoutWithEYO.

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